If You Think You Understand Weddings, Then This Might Change Your Mind

Tips for Planning a Vintage Wedding

If you’d like to have a memorable wedding and are planning on going vintage, you should decide if you’d like it fully vintage or just sprinkled with bits and pieces from the past. The idea here is to plan and plan well.

To begin, you can consider these tips:

Time Period
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Each era is made unique by certain details: the 20s have their fearless spirit and Hollywood parties and sophisticated banquets. The 60s were defined by perfect feminine dresses as Audrey Hepburn’s Christian Dior; while the 70s were more of a very disco or very hippie period. Vintage means antique and from different eras, which indicates that a vintage wedding needs to be simple and random, so as to prevent it from being overbearing or out of context.
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The type of photography you choose for your wedding may also be vintage style. For instance, in the 50s, the happy family portrait was a norm – very traditional, colorful and sharp; the 70s, however, had a particular blur and pastel hints, plus lots of sun and warmth. Talk to your photographer and discuss scenarios where the occasion can be photographed based on the era that you have picked as a wedding theme.


When it comes to vintage weddings, always remember that it’s the details that make the difference. For example, for a 50s wedding, playing Frank Sinatra in the background couldn’t be better. In terms of invitations, maybe you can insert a bride-and-groom photograph with that era as a theme, or use old postcards from that period (if you can find any, that is). You can even take these details forward by requesting your guests to come to your wedding dressed for the theme you want.


The wedding venue must also be in line with the vintage period that you have selected for your theme. For instance, a country house with a vibrant green garden will be just perfect for a wedding set in the 50s. Or if you’re more a fan of the 20s, the best location would probably be a mansion from that very era. If that’s not quite possible, at least look for something that was designed to mimic the architecture of that glorious decade.

Wedding Dress and Suit

Certainly, the bride’s dress has to be characteristically vintage. A 50s wedding dress would be knee-length and full-skirt, complemented by a birdcage veil and a tiny bouquet. Knee-length and full-skirt are very 50s, along with that famous birdcage veil and small bouquet. For the groom’s suit, New York businessman style is just about the best model. Or check out the Mad Men series where you can some great inspiration. Pulling off a vintage wedding is a big challenge, but with both the bride and groom sold to the idea, it can be done successfully. Of course, it always helps to hire a professional.

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What Makes An Effective Mobile App Marketing?

With countless of mobile app developers today, it could be different for apps that are newly released to find success with many that are getting lost in this market. There are lots of developers who are getting more concerned with the marketing cost could be bigger than the amount made by the app as the competition in this market is so fierce. With long term strategies used however, there is a high chance of marketing the app without consuming the entire profit line.

Below are some simple yet very effective ways to market and advertise mobile application.

Tip number 1. Social media – this is an integral strategy in marketing the mobile application regardless of what size the business is. It is possible to further improve brand awareness and be an effective tool for developers as well as end users to communicate by taking advantage of it. It is easier to connect with users today by using popular social media channels such as Twitter and Facebook.

Not only that, if the user isn’t happy about something related to the application, they can share their sentiments and opinions quickly by just posting tweets or updating their status or dropping comments on the developer’s account or page. Through this, it lets the app developers to see where their flaws are and where they can make improvements to provide better service to users.
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Tip number 2. Ad networks – you can depend on ad companies that can be a big help to increase traffic and revenue if you’re not the most experienced person at marketing. These ad networks are capable of promoting your service using banners and several other apps, which is guaranteed to place your application right in front of people on a regular basis.
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Even though the click through rate on some of these networks are in range of 1 to 1.5 percent, this is actually reasonable to give rankings and app store ratings its needed boost. Aside from that, be sure that it has the ability to target the ad to your market when searching for an ad network. If possible, avoid the general services that are not capable enough to match your needs specifically.

Tip number 3. Organic marketing – another known option that you can try is organic marketing but the most effective techniques to rank high will vary with the application store. To give you a quick example, to get highest exposure in App Store, it will be advantageous to use ad-driven links but in Google Play on the other hand, it helps a lot to have positive download/usage ratio.

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Tips In Using Online Retail Catalogs For Your Business

For you to make leads or direct sales, catalogs can be effective ways. There are lots of businesses that are still using catalogs to list, market, and sell their products and services. Even if they show their catalog in a CD or flash drive, it is still a catalog. Many people prefer the printed version as they find it convenient. These days, there are social media and email catalogs which are famous since they are effective when it comes to marketing the products, services, and business. The catalogs are also used in making the marketing strategies as well as improving the other initiatives just like social marketing, email, and other printed products just like post cards, flyers, and brochures. Using catalogs is an effective way of presenting many information to your customers and potential customers. According to research, catalogs last for several years in the house of the customers which let them scan and refer to the products and services. They can also use the catalog when they want to gain product information.

However, for your online retail catalog, there are things you need to consider before having one.
You must do your research.

You must determine your target audience. You must examine the people you want to see your catalog. You must also determine the age of your target market. You must include the gender. Determine their income level.
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You must know the details.
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You need to know what information you want to include in your catalog regarding your product and services. This will prevent you from wasting your time and money. You may check your sales report and find out your top selling products. Maybe you have a new line of products which you want to show. There may be some customers who request you to show certain products.

The location where you put your products is crucial. You can put your top seller products in a prominent location where it is laid out beautifully.

Make sure your catalog copy can create sales.

You can make good copy when you know the reasons why customers buy from a catalog. People buy products and services from a catalog because of many reasons. Customers usually save money from buying products and services from a catalog. The customers also want to see to it that they are buying from a legit vendor. You should show this to them. For your products, make sure you present all the specifications clearly. You can use the testimonials of your previous customers. When the product doesn’t seem to work, you should provide a refund or replacement. It is also important to provide the information of your company like the number or employees, year when your business is established, locations, and annual sales.